We at BornHI are committed to providing you the best solution in digital marketing and support in the industry. Our Pay Per Click or PPC Services (Google Ads) help your business maximize its potential customer base. By combining the proper words that reflect what your company offers, we can put you in the most visible position on any search results page.
We have reviewed your project requirements carefully, and we find BornHI apt for the undertaking and successful completion of the work. As per our research and analysis of your company, we might find that Google Ads are better at engaging your customers.
PPC CAMPAIGN GOALS
Our main goals are to increase the traffic to the website, sales or lead, and brand awareness.
IDENTIFY PPC PLATFORMS
We will identify the best PPC marketing platforms that best fit your PPC goals. The two Main PPC platforms are Google Ads or Bing Ads.
PPC ACCOUNT STRUCTURE
Execution of a PPC marketing plan begins by choosing keyword themes and then creating individual PPC campaigns accordingly.
TYPES OF AD COPY
We identify the right PPC Ad for your business. Like Text Ads, Product Listing Ads (PLAs), Image Ads, etc.
CONVERTING KEYWORDS
Sort your keywords by conversion to see which ones are converting. Allocate more budget to these keywords & experiment with tiered bidding strategies on these words.
MONITOR NEGATIVES
It’s important to be consistently monitoring your search terms and adding negatives to your list.
OPTIMIZING LANDING PAGES
If your landing pages aren’t optimized there's going to be a drop in your conversion rate, even if people are clicking your ads.